{"id":5860,"date":"2025-08-13T15:25:40","date_gmt":"2025-08-13T13:25:40","guid":{"rendered":"https:\/\/ambiscale.com\/?p=5860"},"modified":"2026-10-20T12:25:43","modified_gmt":"2026-10-20T10:25:43","slug":"najczestsze-bledy-w-dostepnosci-cyfrowej-jak-je-naprawic","status":"publish","type":"post","link":"https:\/\/ambiscale.com\/pl\/blog\/najczestsze-bledy-w-dostepnosci-cyfrowej-jak-je-naprawic\/","title":{"rendered":"6 najcz\u0119stszych b\u0142\u0119d\u00f3w w dost\u0119pno\u015bci stron internetowych oraz jak je naprawi\u0107"},"content":{"rendered":"<style>.is-style-h-80-style{font-size:clamp(1.9375rem,5vw,5rem)}@media(min-width: 768px){.is-style-narrow{width:70%}}<\/style>\n\t\t\t\t\n<h2 class=\"wp-block-heading\">Dost\u0119pno\u015b\u0107 cyfrowa \u2013 dlaczego ma znaczenie?<\/h2>\n\n\n<style>p.is-style-uppercase{text-transform:uppercase}p.is-style-preheading{margin-bottom:var(--wp--preset--spacing--ex-small);font-size:0.75rem;font-weight:400;letter-spacing:1px;text-transform:uppercase}@media(min-width: 768px){p.is-style-preheading{font-size:var(--wp--preset--font-size--small)}}p.is-style-subheading{margin-bottom:1.5rem;font-weight:600;color:var(--wp--preset--color--primary);letter-spacing:0.075rem;text-transform:uppercase;font-size:1rem;line-height:1.5}p.is-style-leadparagraph{font-size:clamp(1rem,3.5vw,1.5625rem);font-weight:500;line-height:1.5}p strong{font-weight:600}.is-style-preheading{margin-bottom:var(--wp--preset--spacing--ex-small);font-size:0.75rem;font-weight:400;letter-spacing:2px;text-transform:uppercase}@media(min-width: 768px){.is-style-preheading{font-size:var(--wp--preset--font-size--small)}}.rich-text a{color:var(--wp--preset--color--primary);text-decoration:underline}.is-style-label-primary,.is-style-label-secondary{font-size:1.25rem;min-height:4.5rem;display:flex;align-items:center;padding:0.375rem 1rem;margin-block-end:1rem;border-radius:0.75rem;backdrop-filter:blur(0.625rem)}.is-style-items-slider-light .is-style-label-primary strong,.is-style-items-slider-dark .is-style-label-primary strong,.is-style-items-grid-light .is-style-label-primary strong,.is-style-items-grid-dark .is-style-label-primary strong,.is-style-island-bordered-light .is-style-label-primary strong,.is-style-island-bordered-dark .is-style-label-primary strong,.is-style-items-slider-light .is-style-label-secondary strong,.is-style-items-slider-dark .is-style-label-secondary strong,.is-style-items-grid-light .is-style-label-secondary strong,.is-style-items-grid-dark .is-style-label-secondary strong,.is-style-island-bordered-light .is-style-label-secondary strong,.is-style-island-bordered-dark .is-style-label-secondary strong{color:inherit}.is-style-label-primary{color:var(--wp--preset--color--primary);background:rgba(173,138,255,.1)}.is-style-items-slider-light .is-style-label-primary,.is-style-items-grid-light .is-style-label-primary,.is-style-island-bordered-light .is-style-label-primary{background:rgba(173,138,255,.1)}.is-style-items-slider-light .is-style-label-primary{color:var(--wp--preset--color--primary)}.is-style-items-slider-dark .is-style-label-primary{color:var(--wp--preset--color--primary-light)}.is-style-items-grid-light .is-style-label-primary{color:var(--wp--preset--color--primary)}.is-style-items-grid-dark .is-style-label-primary{color:var(--wp--preset--color--primary-light)}.is-style-island-bordered-light .is-style-label-primary{color:var(--wp--preset--color--primary)}.is-style-island-bordered-dark .is-style-label-primary{color:var(--wp--preset--color--primary-light)}.is-style-label-secondary{color:var(--wp--preset--color--secondary-dark);background:rgba(0,232,137,.1)}.is-style-items-slider-light .is-style-label-secondary,.is-style-items-grid-light .is-style-label-secondary,.is-style-island-bordered-light .is-style-label-secondary{background:rgba(0,232,137,.1)}.is-style-items-slider-light .is-style-label-secondary{color:var(--wp--preset--color--secondary-dark)}.is-style-items-slider-dark .is-style-label-secondary{color:var(--wp--preset--color--secondary)}.is-style-items-grid-light .is-style-label-secondary{color:var(--wp--preset--color--secondary-dark)}.is-style-items-grid-dark .is-style-label-secondary{color:var(--wp--preset--color--secondary)}.is-style-island-bordered-light .is-style-label-secondary{color:var(--wp--preset--color--secondary-dark)}.is-style-island-bordered-dark .is-style-label-secondary{color:var(--wp--preset--color--secondary)}<\/style>\n\t\t\t\t\n<p class=\"wp-block-paragraph\">Z <a href=\"https:\/\/www.who.int\/health-topics\/disability#tab=tab_1\">danych \u015awiatowej Organizacji Zdrowia (WHO)<\/a> wynika, \u017ce oko\u0142o 1,3 miliarda os\u00f3b \u2013 czyli mniej wi\u0119cej 16% \u015bwiatowej populacji \u2013 \u017cyje z niepe\u0142nosprawno\u015bci\u0105. Liczba ta stale ro\u015bnie, mi\u0119dzy innymi z powodu starzenia si\u0119 spo\u0142ecze\u0144stw oraz coraz cz\u0119stszego wyst\u0119powania chor\u00f3b przewlek\u0142ych.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Dost\u0119pno\u015b\u0107 stron internetowych ma znaczenie nie tylko dla os\u00f3b z niepe\u0142nosprawno\u015bci\u0105 wrodzon\u0105, ale tak\u017ce dla tych, u kt\u00f3rych pojawi\u0142a si\u0119 ona p\u00f3\u017aniej, w wyniku wypadku, choroby lub zmian zwi\u0105zanych z wiekiem.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Warto te\u017c pami\u0119ta\u0107, \u017ce z serwis\u00f3w zgodnych z WCAG (Web Content Accessibility Guidelines) wygodniej korzysta si\u0119 ka\u017cdemu \u2013 niezale\u017cnie od tego, czy ma niepe\u0142nosprawno\u015b\u0107, czy nie. Usuni\u0119cie barier na \u015bcie\u017cce zakupowej przek\u0142ada si\u0119 na wi\u0119ksze zaanga\u017cowanie u\u017cytkownik\u00f3w, a w efekcie na wy\u017csz\u0105 konwersj\u0119.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Dobrym przyk\u0142adem jest e\u2011commerce. Niekt\u00f3re sklepy internetowe deklaruj\u0105 wzrost konwersji o 20\u201330% po poprawie og\u00f3lnej dost\u0119pno\u015bci serwisu (<a href=\"https:\/\/accessibility.arizona.edu\/accessibility-101\/business-case\">\u017ar\u00f3d\u0142o<\/a>).<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Niedost\u0119pny e\u2011commerce \u2013 co m\u00f3wi\u0105 dane na ten temat?<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Osoby z niepe\u0142nosprawno\u015bciami kupuj\u0105 online \u015brednio dwa razy cz\u0119\u015bciej ni\u017c og\u00f3\u0142 populacji: 24% robi zakupy co tydzie\u0144, a 3% nawet codziennie (<a href=\"https:\/\/makeitfable.com\/insights\/insights-the-state-of-online-shopping-for-people-with-disabilities\/\">\u017ar\u00f3d\u0142o<\/a>)<\/li>\n\n\n\n<li>73% napotyka bariery dost\u0119pno\u015bci na ponad jednej czwartej odwiedzanych stron (<a href=\"https:\/\/reciteme.com\/news\/web-accessibility-statistics-and-trends\/\">\u017ar\u00f3d\u0142o<\/a>)<\/li>\n\n\n\n<li>83% ogranicza zakupy do serwis\u00f3w, o kt\u00f3rych wie, \u017ce s\u0105 dost\u0119pne (<a href=\"https:\/\/business.scope.org.uk\/accessibility-and-disability-facts-and-figures\/\">\u017ar\u00f3d\u0142o<\/a>)<\/li>\n\n\n\n<li>71% opuszcza stron\u0119, gdy korzystanie z niej jest trudne (<a href=\"https:\/\/www.clickawaypound.com\/downloads\/cap19final0502.pdf\">\u017ar\u00f3d\u0142o<\/a>)<\/li>\n\n\n\n<li>75% badanych uwa\u017ca, \u017ce \u0142atwo\u015b\u0107 obs\u0142ugi sklepu jest wa\u017cniejsza ni\u017c niska cena produkt\u00f3w (<a href=\"https:\/\/www.clickawaypound.com\/downloads\/cap19final0502.pdf\">\u017ar\u00f3d\u0142o<\/a>)<\/li>\n\n\n\n<li>Odsetek porzuconych koszyk\u00f3w przekroczy\u0142 70%, cz\u0119\u015bciowo z powodu b\u0142\u0119d\u00f3w na stronie i zbyt skomplikowanych \u015bcie\u017cek zakupowych (<a href=\"https:\/\/www.paypal.com\/us\/brc\/article\/accesssibility-impacts-conversions\">\u017ar\u00f3d\u0142o<\/a>)<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">Rodzaje niepe\u0142nosprawno\u015bci, kt\u00f3re warto uwzgl\u0119dni\u0107, poprawiaj\u0105c dost\u0119pno\u015b\u0107 strony:<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>problemy ze wzrokiem,<br><\/li>\n\n\n\n<li>niepe\u0142nosprawno\u015b\u0107 ruchowa,&nbsp;<br><\/li>\n\n\n\n<li>problemy ze s\u0142uchem i mow\u0105,<br><\/li>\n\n\n\n<li>niepe\u0142nosprawno\u015b\u0107 poznawcza i neurologiczna,<br><\/li>\n\n\n\n<li>ryzyko napadu padaczkowego.<br><\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">Co brak dost\u0119pno\u015bci oznacza dla biznesu?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Brak dost\u0119pno\u015bci cyfrowej sprawia, \u017ce sklepy internetowe trac\u0105 rocznie blisko 7 miliard\u00f3w dolar\u00f3w na rzecz konkurencji. Kiedy strona utrudnia zakupy, klienci nie maj\u0105 powodu, \u017ceby na niej zosta\u0107 \u2013 korzystaj\u0105 w\u00f3wczas z innych opcji.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Cho\u0107 trudno dok\u0142adnie oszacowa\u0107 straty poszczeg\u00f3lnych marek, skal\u0119 potencjalnych koszt\u00f3w dobrze pokazuje inny przyk\u0142ad: w 2025 roku zaledwie 13-minutowa awaria Amazona prze\u0142o\u017cy\u0142a si\u0119 na straty si\u0119gaj\u0105ce 2,6 miliarda dolar\u00f3w (<a href=\"https:\/\/www.upguard.com\/blog\/the-cost-of-downtime-at-the-worlds-biggest-online-retailer\">\u017ar\u00f3d\u0142o<\/a>).<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Zestawiaj\u0105c to z przytoczonymi wcze\u015bniej statystykami dotycz\u0105cymi wp\u0142ywu dost\u0119pno\u015bci na zachowania konsumenckie, \u0142atwo wyobrazi\u0107 sobie koszt trwa\u0142ego wykluczenia du\u017cej grupy u\u017cytkownik\u00f3w.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">W \u015bwietle tych danych zadbanie o dost\u0119pno\u015b\u0107 cyfrow\u0105, od przejrzystej karty produktu po intuicyjny koszyk, to nie tylko spos\u00f3b na tworzenie bardziej inkluzywnych do\u015bwiadcze\u0144 zakupowych. To tak\u017ce konkretna korzy\u015b\u0107 biznesowa i szansa na zyskanie przewagi rynkowej, r\u00f3wnie\u017c nad liderami bran\u017cy.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Najcz\u0119stsze b\u0142\u0119dy dost\u0119pno\u015bci na popularnych stronach<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Od kilku lat WebAIM bada dost\u0119pno\u015b\u0107 miliona najpopularniejszych stron internetowych. Zgodnie z <a href=\"https:\/\/webaim.org\/projects\/million\/\">raportem WebAIM z 2025 roku<\/a> niemal 95% przeanalizowanych witryn mia\u0142o b\u0142\u0119dy dost\u0119pno\u015bci i nie spe\u0142nia\u0142o <a href=\"https:\/\/webaim.org\/standards\/wcag\/checklist\">wymaga\u0144 WCAG 2<\/a>.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Warto zaznaczy\u0107, \u017ce coroczne badanie WebAIM obejmuje strony g\u0142\u00f3wne, czyli zwykle najlepiej dopracowan\u0105 cz\u0119\u015b\u0107 serwisu. Do tego <strong>testy by\u0142y przeprowadzane automatycznie, a takie wykrywaj\u0105 zazwyczaj jedynie cz\u0119\u015b\u0107 problem\u00f3w<\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">W raporcie wskazano nast\u0119puj\u0105ce najcz\u0119stsze b\u0142\u0119dy:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Zbyt niski kontrast tekstu (79,1%)<br><\/strong><\/li>\n\n\n\n<li><strong>Brak tekstu alternatywnego dla obraz\u00f3w (55,5%)<br><\/strong><\/li>\n\n\n\n<li><strong>Brak etykiet p\u00f3l formularza (48,2%)<br><\/strong><\/li>\n\n\n\n<li><strong>Puste linki (45,4%)<br><\/strong><\/li>\n\n\n\n<li><strong>Puste przyciski (29,6%)<br><\/strong><\/li>\n\n\n\n<li><strong>Brak zdefiniowanego j\u0119zyka dokumentu (15,8%)<\/strong><\/li>\n<\/ul>\n\n\n<style>.has-custom-border>.has-border-color{border-style:solid}<\/style>\n\t\t\t\t\n<figure class=\"wp-block-image aligncenter size-large is-resized\"><img width=\"1024\" height=\"434\" loading=\"eager\" decoding=\"async\" fetchpriority=\"high\" src=\"https:\/\/ambiscale.com\/app\/uploads\/2025\/08\/Most-common-WCAG-failure-1024x434.png\" alt=\"A bar chart adapted from webaim.org\/projects\/million presenting the most common web accessibility failure types according to The 2025 report on the accessibility of the top 1 million home pages by WebAIM.\" class=\"wp-image-3662\" style=\"width:707px;height:auto\" srcset=\"https:\/\/ambiscale.com\/app\/uploads\/2025\/08\/Most-common-WCAG-failure-1024x434.png 1024w, https:\/\/ambiscale.com\/app\/uploads\/2025\/08\/Most-common-WCAG-failure-300x127.png 300w, https:\/\/ambiscale.com\/app\/uploads\/2025\/08\/Most-common-WCAG-failure-768x326.png 768w, https:\/\/ambiscale.com\/app\/uploads\/2025\/08\/Most-common-WCAG-failure-18x8.png 18w, https:\/\/ambiscale.com\/app\/uploads\/2025\/08\/Most-common-WCAG-failure-250x106.png 250w, https:\/\/ambiscale.com\/app\/uploads\/2025\/08\/Most-common-WCAG-failure-500x212.png 500w, https:\/\/ambiscale.com\/app\/uploads\/2025\/08\/Most-common-WCAG-failure-760x322.png 760w, https:\/\/ambiscale.com\/app\/uploads\/2025\/08\/Most-common-WCAG-failure-380x161.png 380w, https:\/\/ambiscale.com\/app\/uploads\/2025\/08\/Most-common-WCAG-failure-550x233.png 550w, https:\/\/ambiscale.com\/app\/uploads\/2025\/08\/Most-common-WCAG-failure.png 1510w\" sizes=\"(max-width: 768px) 100vw, (max-width: 1200px) 90vw, 1140px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Te sze\u015b\u0107 kategorii obejmuje a\u017c 96% wszystkich wykrytych b\u0142\u0119d\u00f3w. Co wi\u0119cej, od pi\u0119ciu lat lista pozostaje praktycznie niezmienna. Usuni\u0119cie tych kilku problem\u00f3w mog\u0142oby znacz\u0105co poprawi\u0107 dost\u0119pno\u015b\u0107 cyfrow\u0105 strony.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Zbyt niski kontrast tekstu \u2013 najcz\u0119stszy b\u0142\u0105d dost\u0119pno\u015bci<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Tekst o niskim kontra\u015bcie zlewa si\u0119 z t\u0142em, przez co jest trudny lub wr\u0119cz niemo\u017cliwy do odczytania dla os\u00f3b z wadami wzroku, os\u00f3b starszych lub niedowidz\u0105cych. Brak odpowiedniego kontrastu uniemo\u017cliwia sprawne i komfortowe korzystanie z witryny internetowej. W efekcie u\u017cytkownik si\u0119 frustruje lub \u2013 co gorsza \u2013 natychmiast opuszcza stron\u0119.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Jak poprawi\u0107 zbyt niski kontrast<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Zgodnie z wymaganiami WCAG 2.2 na poziomie AA:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>zwyk\u0142y tekst<\/strong> musi mie\u0107 kontrast <strong>co najmniej 4,5:1<\/strong><br><\/li>\n\n\n\n<li><strong>du\u017cy tekst<\/strong> (18px lub 14px pogrubiony) \u2013 <strong>co najmniej 3:1<\/strong><br><\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">Brak tekstu alternatywnego \u2013 drobiazg, kt\u00f3ry robi ogromn\u0105 r\u00f3\u017cnic\u0119<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Bez tekstu alternatywnego osoby niewidome i s\u0142abowidz\u0105ce, kt\u00f3re korzystaj\u0105 z czytnik\u00f3w ekranu, nie maj\u0105 dost\u0119pu do tre\u015bci obrazu. W efekcie trac\u0105 wa\u017cne informacje, a w tym diagramy, wykresy czy ikony przycisk\u00f3w.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Jak uzupe\u0142ni\u0107 brakuj\u0105ce teksty alternatywne<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Zgodnie z WCAG 2.2:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Grafiki informacyjne<\/strong> \u2013 wymagaj\u0105 opisu alternatywnego, kt\u00f3ry kr\u00f3tko i trafnie oddaje sens prezentowanej tre\u015bci.<br><\/li>\n\n\n\n<li><strong>Elementy dekoracyjne<\/strong> \u2013 powinny mie\u0107 pusty atrybut alt (alt=&#8221;&#8221;), aby czytniki ekranu mog\u0142y je bezproblemowo zignorowa\u0107.<br><\/li>\n\n\n\n<li><strong>Ikony funkcjonalne<\/strong> (np. przyciski z ikon\u0105) \u2013 ich tekst alternatywny musi opisywa\u0107 wykonywan\u0105 akcj\u0119 (np. \u201eSzukaj\u201d zamiast \u201eLupa\u201d)<br><\/li>\n\n\n\n<li><strong>Z\u0142o\u017cone wykresy i infografiki<\/strong> \u2013 potrzebuj\u0105 szczeg\u00f3\u0142owego opisu w bezpo\u015brednim s\u0105siedztwie grafiki lub w osobnym pliku<br><\/li>\n\n\n\n<li><strong>Testy CAPTCHA<\/strong> \u2013 musi oferowa\u0107 alternatywn\u0105 metod\u0119 weryfikacji, przyk\u0142adowo \u201eprzepisz tekst z obrazka\u201d nie wystarczy, bo wyklucza osoby niewidome i s\u0142abowidz\u0105ce.<br><\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">Nieopisane formularze \u2013 jak brak etykiet obni\u017ca konwersj\u0119<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Brak etykiet sprawia, \u017ce osoby korzystaj\u0105ce z czytnik\u00f3w ekranu nie wiedz\u0105, jakie dane wpisa\u0107 w poszczeg\u00f3lne pola. Rodzi to dezorientacj\u0119 i potrafi ca\u0142kowicie zablokowa\u0107 wype\u0142nienie formularza, a wi\u0119c r\u00f3wnie\u017c finalizacj\u0119 transakcji.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Jak prawid\u0142owo oznaczy\u0107 pola formularza<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Zgodnie z WCAG 2.2:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Relacje mi\u0119dzy elementami (np. etykieta \u2192 pole formularza)<\/strong> musz\u0105 by\u0107 mo\u017cliwe do odczytania programowo, \u017ceby technologie asystuj\u0105ce poprawnie je \u0142\u0105czy\u0142y. Samo umieszczenie tekstu obok pola, bez powi\u0105zania &lt;label&gt; atrybutem for, jest b\u0142\u0119dem.<br><\/li>\n\n\n\n<li>Ka\u017cdy element interaktywny (w tym pole formularza) musi mie\u0107 dost\u0119pn\u0105 programowo <strong>nazw\u0119<\/strong>, <strong>rol\u0119<\/strong> i <strong>warto\u015b\u0107<\/strong>.<br><\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Przyk\u0142adowo pole bez etykiety czytnik ekranu odczyta po prostu jako \u201epole edycji\u201d, bez \u017cadnego kontekstu.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Puste linki, czyli \u015blepe zau\u0142ki na \u015bcie\u017cce zakupowej<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Puste linki, czyli odno\u015bniki bez tekstu opisowego, s\u0105 odczytywane przez czytniki ekranu po prostu jako \u201clink\u201d. U\u017cytkownik nie otrzymuje wtedy \u017cadnej informacji o tym, dok\u0105d dany odno\u015bnik prowadzi.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Od strony technicznej pusty link (&lt;a href=&#8221;#&#8221;&gt; &lt;\/a&gt;) nie ma ani tekstu, ani opisu alternatywnego, wi\u0119c czytnik zapowiada go wy\u0142\u0105cznie jako &#8220;link\u201d.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Jak naprawi\u0107 puste linki<\/h3>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Dodaj opisowy tekst odno\u015bnika:<\/li>\n<\/ol>\n\n\n\n<pre class=\"wp-block-code\"><code>&lt;a href=\"\/contact\"&gt;Contact us&lt;\/a&gt;\n<\/code><\/pre>\n\n\n\n<ol start=\"2\" class=\"wp-block-list\">\n<li>&nbsp;Je\u015bli link zawiera wy\u0142\u0105cznie ikon\u0119, u\u017cyj aria-label:<\/li>\n<\/ol>\n\n\n\n<pre class=\"wp-block-code\"><code>&lt;a href=\"\/home\" aria-label=\"Go to homepage\"&gt;\n &lt;img src=\"home-icon.svg\" alt=\"\"&gt;\n&lt;\/a&gt;<\/code><\/pre>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<ol start=\"3\" class=\"wp-block-list\">\n<li>Usu\u0144 nieu\u017cywane puste linki, kt\u00f3re istniej\u0105 wy\u0142\u0105cznie ze wzgl\u0119d\u00f3w stylistycznych.<\/li>\n<\/ol>\n\n\n\n<h2 class=\"wp-block-heading\">Puste przyciski \u2013 dlaczego u\u017cytkownik mia\u0142by w nie klikn\u0105\u0107?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Podobnie jak w przypadku pustych link\u00f3w: je\u015bli przycisk nie ma tekstu ani opisu, czytnik ekranu nie jest w stanie zweryfikowa\u0107 jego przeznaczenia. Bez informacji o tym, co robi, u\u017cytkownicy technologii wspomagaj\u0105cych nie s\u0105 w stanie z niego skorzysta\u0107.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Jak naprawi\u0107 puste przyciski<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">1. Dodaj opisowy tekst:<\/p>\n\n\n\n<pre class=\"wp-block-code\"><code>&lt;button&gt;Submit&lt;\/button&gt;<\/code><\/pre>\n\n\n\n<p class=\"wp-block-paragraph\">2. Je\u015bli przycisk ma tylko ikon\u0119, dodaj opis alternatywny:<\/p>\n\n\n\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<pre class=\"wp-block-code\"><code><br>&lt;button aria-label=\"Search\"&gt;<br>&nbsp;&lt;img src=\"search-icon.svg\" alt=\"\"&gt;<br>&lt;\/button&gt;<br><\/code><\/pre>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><br>3. Usu\u0144 nieu\u017cywane przyciski, kt\u00f3re nie pe\u0142ni\u0105 \u017cadnej funkcji.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Brak j\u0119zyka dokumentu, czyli co mo\u017ce sprawi\u0107, \u017ce u\u017cytkownik od razu opu\u015bci stron\u0119<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Kiedy strona nie ma zadeklarowanego j\u0119zyka, czytniki ekranu nie potrafi\u0105 poprawnie odczyta\u0107 jej tre\u015bci. U\u017cywaj\u0105 z\u0142ej wymowy i akcentu, a dla os\u00f3b niewidomych i s\u0142abowidz\u0105cych to \u017ar\u00f3d\u0142o sporego zamieszania i frustracji.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Zdarzy\u0142o Ci si\u0119 s\u0142ysze\u0107, jak czytnik ekranu pr\u00f3buje przeczyta\u0107 polsk\u0105 stron\u0119 po angielsku? Nie do zniesienia. To jedno pomini\u0119te ustawienie cz\u0119sto wystarczy, \u017ceby u\u017cytkownik od razu zamkn\u0105\u0142 stron\u0119.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Je\u015bli na stronie pojawiaj\u0105 si\u0119 zdania w innym j\u0119zyku, je r\u00f3wnie\u017c trzeba oznaczy\u0107. Dzi\u0119ki temu czytnik prze\u0142\u0105czy syntezator mowy tylko na ten konkretny fragment i przeczyta go z poprawnym akcentem.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Jak zadeklarowa\u0107 j\u0119zyk dokumentu<\/h3>\n\n\n\n<ol class=\"wp-block-list\">\n<li>G\u0142\u00f3wny j\u0119zyk strony okre\u015bl w elemencie &lt;html&gt;:<\/li>\n<\/ol>\n\n\n\n<pre class=\"wp-block-code\"><code>&lt;html lang=\"pl\"&gt;<\/code><\/pre>\n\n\n\n<ol start=\"2\" class=\"wp-block-list\">\n<li>Zaznacz fragmenty w innych j\u0119zykach:<\/li>\n<\/ol>\n\n\n\n<pre class=\"wp-block-code\"><code>&lt;p&gt;This text is in Polish, but &lt;span lang=\"en\"&gt;this part is in English&lt;\/span&gt;.&lt;\/p&gt;<\/code><\/pre>\n\n\n\n<h2 class=\"wp-block-heading\">Inne luki w dost\u0119pno\u015bci, kt\u00f3re utrudniaj\u0105 \u017cycie<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Sze\u015b\u0107 b\u0142\u0119d\u00f3w opisanych wy\u017cej to te, kt\u00f3re najcz\u0119\u015bciej wskazuje coroczny raport WebAIM. Na stronach internetowych spotykamy jednak r\u00f3wnie\u017c inne problemy z dost\u0119pno\u015bci\u0105, mi\u0119dzy innymi:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>zbyt ma\u0142e odst\u0119py mi\u0119dzy elementami interfejsu<\/li>\n\n\n\n<li>brak okruszk\u00f3w nawigacyjnych (breadcrumbs)<\/li>\n\n\n\n<li>brak mo\u017cliwo\u015bci dotarcia do wszystkich element\u00f3w strony wy\u0142\u0105cznie za pomoc\u0105 klawiatury<\/li>\n\n\n\n<li>brak przycisku \u201ePrzejd\u017a do tre\u015bci\u201d<\/li>\n\n\n\n<li>nieprawid\u0142owo wdro\u017cone skalowanie strony, tekstu i element\u00f3w interfejsu<\/li>\n\n\n\n<li>brak napis\u00f3w i transkrypcji do materia\u0142\u00f3w wideo<\/li>\n\n\n\n<li>automatyczne odtwarzanie multimedi\u00f3w, kt\u00f3re domy\u015blnie powinno by\u0107 wy\u0142\u0105czone<\/li>\n\n\n\n<li>brak responsywno\u015bci, utrudniaj\u0105cy wygodne korzystanie ze strony na urz\u0105dzeniach mobilnych<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">Co dalej?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Kluczem do wykrywania i naprawiania b\u0142\u0119d\u00f3w dost\u0119pno\u015bci jest korzystanie z r\u00f3\u017cnych metod i narz\u0119dzi testowych. Same testy automatyczne \u2013 nawet, je\u015bli korzystamy z kilku narz\u0119dzi jednocze\u015bnie \u2013 pozwalaj\u0105 wykry\u0107 tylko cz\u0119\u015b\u0107 problem\u00f3w. Wtyczki i automatyczne skanery s\u0105 dobrym punktem wyj\u015bcia, ale nie zast\u0105pi\u0105 pe\u0142nego audytu.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Warto r\u00f3wnie\u017c testowa\u0107 serwis z u\u017cytkownikami \u2013 zar\u00f3wno z osobami z niepe\u0142nosprawno\u015bciami, jak i bez nich. Im bardziej r\u00f3\u017cnorodna grupa badanych, tym wi\u0119ksza szansa na wychwycenie problem\u00f3w, kt\u00f3re mog\u0142yby pozosta\u0107 niezauwa\u017cone podczas standardowych test\u00f3w.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Nie nale\u017cy zapomnie\u0107 te\u017c o regularnych audytach dost\u0119pno\u015bci i szkoleniach zespo\u0142u. Dost\u0119pno\u015b\u0107 cyfrowa nie jest jednorazowym zadaniem \u2013 warto uwzgl\u0119dni\u0107 j\u0105 na ka\u017cdym etapie tworzenia i rozwijania serwisu.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Jak w praktyce wygl\u0105da profesjonalny audyt dost\u0119pno\u015bci, szczeg\u00f3\u0142owo opisali\u015bmy w naszym poprzednim artykule: <a href=\"https:\/\/ambiscale.com\/blog\/wcag-design-and-develop-accessible-websites\/\">WCAG w praktyce: jak projektowa\u0107 i tworzy\u0107 dost\u0119pne strony internetowe<\/a>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Inwestycja w dost\u0119pno\u015b\u0107 to w praktyce inwestycja w lepsze do\u015bwiadczenie wszystkich u\u017cytkownik\u00f3w.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Je\u015bli potrzebujesz wsparcia w poprawie dost\u0119pno\u015bci swojej strony, w Ambiscale mamy certyfikowany zesp\u00f3\u0142 i narz\u0119dzia, kt\u00f3re pomagaj\u0105 skutecznie identyfikowa\u0107 i usuwa\u0107 bariery 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class=\"has-text-align-center wp-block-paragraph\"><\/p>\n\n\n\n<h3 class=\"wp-block-heading has-text-align-center is-style-h3-style\"><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-white-color\">Zam\u00f3w audyt dost\u0119pno\u015bci cyfrowej<\/mark><\/h3>\n\n\n\n<p class=\"has-text-align-center wp-block-paragraph\">Zidentyfikuj bariery, kt\u00f3re mog\u0105 wp\u0142ywa\u0107 na konwersje, sprzeda\u017c i zgodno\u015b\u0107 regulacyjn\u0105.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-20959078 wp-block-buttons-is-layout-flex\"><style>\ufeff.wp-block-buttons{margin:2rem auto;margin-bottom:0;flex-wrap:wrap}.wp-block-buttons.aligncenter{justify-content:center}@media(max-width: 767px){.wp-block-buttons{gap:12px}}.wp-block-button__link{display:inline-block;min-width:150px;color:#000;border-radius:60px 60px 60px 0;background:var(--wp--preset--color--secondary);padding:12px 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.wp-block-button__link{width:fit-content;min-width:unset;border:none;border-radius:0;background-color:rgba(0,0,0,0);padding:0;position:relative;font-weight:600;letter-spacing:1px;cursor:pointer}.wp-block-button.is-style-arrow-link .wp-block-button__link:hover{color:var(--wp--preset--color--primary)}.wp-block-button.is-style-arrow-link .wp-block-button__link::after{content:\"\u2192\";position:absolute;right:-20px;top:50%;transform:translateY(-50%)}.wp-block-button.is-style-arrow-down-link .wp-block-button__link{position:relative;color:currentColor;background:rgba(0,0,0,0);border:1px solid #ddd}.wp-block-button.is-style-arrow-down-link .wp-block-button__link:hover,.wp-block-button.is-style-arrow-down-link .wp-block-button__link:focus{background:var(--wp--preset--color--secondary);border-color:var(--wp--preset--color--secondary)}.wp-block-button.is-style-arrow-down-link .wp-block-button__link::after{content:\"\u2193\";margin-left:10px}<\/style>\n\t\t\t\t\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-text-align-center wp-element-button\" href=\"https:\/\/ambiscale.com\/pl\/kontakt\/\">Zam\u00f3W audyt<\/a><\/div>\n<\/div>\n\n<\/div>\n\t<\/div>\n<\/section>\n","protected":false},"excerpt":{"rendered":"<p>Dost\u0119pno\u015b\u0107 cyfrowa \u2013 dlaczego ma znaczenie? Z danych \u015awiatowej Organizacji Zdrowia (WHO) wynika, \u017ce oko\u0142o 1,3 miliarda os\u00f3b \u2013 czyli mniej wi\u0119cej 16% \u015bwiatowej populacji \u2013 \u017cyje z niepe\u0142nosprawno\u015bci\u0105. Liczba ta stale ro\u015bnie, mi\u0119dzy innymi z powodu starzenia si\u0119 spo\u0142ecze\u0144stw oraz coraz cz\u0119stszego wyst\u0119powania chor\u00f3b przewlek\u0142ych. Dost\u0119pno\u015b\u0107 stron internetowych ma znaczenie nie tylko dla os\u00f3b [&hellip;]<\/p>\n","protected":false},"author":31,"featured_media":5859,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[64],"tags":[],"class_list":["post-5860","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-dostepnosc-cyfrowa"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>6 najcz\u0119stszych b\u0142\u0119d\u00f3w w dost\u0119pno\u015bci stron internetowych oraz jak je naprawi\u0107 - ambiscale<\/title>\n<meta name=\"description\" content=\"6 najcz\u0119stszych b\u0142\u0119d\u00f3w w dost\u0119pno\u015bci stron internetowych. 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